About

Carlos Santana is one of the world’s best-known musicians who has transcended generations to become one of its true virtuosos and guiding lights. A guitarist, composer, singer and bandleader who helped to shape the concept of “world music” through his experiments with blending many styles of music from a multitude of ethnic sources, Carlos has been the visionary force behind artistry that transcends musical genres and generational, cultural and geographical boundaries.

Action Products Worldwide has over 50 years of experience and expertise in the design and development of quality audio products. We have collaborated with many of the most recognizable global brands in the field. We are proud and honored to have been chosen to develop and introduce a new line of audio products, which are inspired by the artistry, passion, and soul of Santana himself.